Health Care Research

American Viewpoint is one of the leading experts in health care-related research. With a client list that includes Blue Cross Blue Shield Association, Federation of American Hospitals (FAH), American Association of Retired People (AARP), Hospital Corporation of America (HCA), America’s Health Insurance Plans (AHIP-HIAA) and Pfizer to name a few, very few firms have the depth of knowledge regarding health care that American Viewpoint offers. Health care related research conducted by American Viewpoint includes:

• Extensive surveys and focus groups regarding the Medicare Modernization Act;
• Insurance plan evaluations;
• Focus groups and surveys of physicians and dentists;
• Policy-related research on Medical Malpractice Reform;
• Advertising testing on behalf of major hospitals; and
• Research regarding state Medicaid programs.

American Viewpoint’s expertise is essential in dealing with very complex issues in the health care arena.