John Wilson, Chief Methodologist / Operations Director

John's 25 years of public opinion polling experience, graduate degree from Michigan State University and extensive background in survey research methods and probability theory amply qualify him to serve as American Viewpoint's Chief Methodologist and statistical guru.

John entered the field of public opinion polling after serving for a number of years on legislative staffs and managing and/or working on campaigns at the state legislative and Congressional level. During his early years in public opinion polling he worked at every level of the process, including opening an interviewing facility, hiring and supervising the staff and developing highly sophisticated data collection methods. Over the years John has also served as Senior Analyst and Associate Research Director on over one hundred campaigns and has been involved in over five hundred political, corporate and public relations survey research projects. Together these experiences make John uniquely qualified to serve as American Viewpoint's Director of Operations.

John also specializes in local bond referenda and initiatives and has done research for The Trust For Public Land, The Nature Conservancy, The Conservation Foundation, The Grand Traverse Region Land Conservancy, the Danforth Foundation, The Miami Zoological Society, Caribbean Gardens, the St. Louis Zoo, Forest Park, Glazer & Associates, The West Hill Foundation, The St. Louis Metropolitan Zoo and Museum District, The American Farmland Trust, the Illinois Clean Energy Foundation, several Forest Preserve Districts in Illinois, park and recreation departments and others. In the past eight years alone John has conducted the research and wrote the campaign strategy for over 50 successful local bond referenda and initiatives that have raised over $1.5 billion for open space preservation, zoos and other civic programs.

John has also been with American Viewpoint for 17 years which, in and of itself, makes him a valuable asset to the company and to our clients. John not only knows our clients, he also knows all of the nuances of their research needs, including the make-up of their districts/states, key voting blocks to monitor, our clients' past campaign history, their strengths and weaknesses, and in many cases he even knows the history of their district over three reapportionments. While he may not work directly with you and your staff, he is always working behind the scenes to assure that all the parts are in place during the development of the research methodology, questionnaire design and analysis.